THE BARTERCARD 5:

The 5 Valid Business Assumptions Upon Which Bartercard Is Built.

1.  Most businesses likely have times when they are not operating at maximum capacity or have excess inventory or fixed labor hours that are being underutilized.

2.  Most businesses would welcome new customers trying their goods or services, but are wary of deep discounting in any form.

3.  Most businesses are confident that once a customer engages with their company’s product or service, he or she will likely share their positive experience with a business associate, friend or peer.

4.  Most businesses would prefer the opportunity to pay a portion of their expenses with the product or service they offer, instead of cash.

5.  Most businesses are well aware that the strategy of waiting for more business is not really a strategy at all and would welcome the opportunity to have more business professionals telling their company’s story.